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SA Woman Invents Cloth Diaper Soap

Kim Webb Said She's Motivated By Her Kids' Sensitive Skin

POSTED: Friday, July 30, 2010
UPDATED: 6:22 pm CDT July 30, 2010

A year ago, San Antonio resident Kim Webb started her own business. She said she wanted to raise her two infant sons in cloth diapers instead of landfill-clogging disposables, but the laundry detergent she was using left a film and caused rashes on her boys.

"My kids are super, super sensitive," she said. "They break out with most common detergents and most body soaps and so that is what kind of fueled it."

So after months of research and talking to chemical experts Webb developed her own detergent, calling it Rockin' Green, and according to her, it is safe and eco-friendly and she has the clients to prove it.

Webb said she has 200 distributors around the world and in the U.S., including Blue Maternity in San Antonio.

Webb said she knows women who want to take their new babies back to old times with cloth diapers and protect the environment

"They are really educated consumers," she said. "They want to make sure what they are putting on their kids is safe."

Webb said she works out of a small warehouse on Culebra Road just inside Loop 1604. She said she started packaging her new detergent in her house. She said on the first day, she sent out five Ziplock bags -- about 15 pounds. A year later, she said she moves about a thousand pounds a day.

She has a website, www.rockingreensoap.com, and a Facebook page with 8,500 friends.

Not only is her detergent good for kids and the environment, Webb said she gave it a twist: It has a Rock and Roll theme. The product comes in hard rock, soft rock or classic rock, depending on your water type. The scents for the soap, all made with natural ingredients, have names like Smashing Watermelons and Orange Vana.

Webb said her business is growing 20 to 30 percent per month and she is developing some other soap products.

Her next move, she said, may be to a bigger warehouse.
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