Defenders Blog: Help Us Help You
Tips on sharing story ideas with The KSAT 12 Defenders
As you can imagine, on any given day the Defenders sift through dozens of phone calls, emails, even letters via snail mail.
It's not the form that matters, as much as the content.
I've been inspired to help us help you. In other words, I'm sharing tips on what you can do to improve the chances of getting your story idea to the top of the stack.
Over the years, many people have asked me what makes a good story - or more specifically, what is your criteria for choosing a story.
Personally I'm drawn to something novel, an issue we've yet to delve into or expose.
That's not to say I'm not interested in what is common and/or what affects a large group of people.
That actually ranks pretty high in whether or not we decide to pursue an issue.
There isn't a formula per se, but the bottom line is, we are looking to sort fact from fiction, so having hard evidence that backs up your story is a definite plus.
Police reports, official complaints filed with the Better Business Bureau or the Attorney General's Office when relevant could all help make your case.
I should also mention, "the customer is not always right."
We listen carefully to both sides before deciding a story has merit.
So here it is:
- Get to the point sooner than later.
- Lay out the facts.
- A concise timeline can be helpful.
- Notify us immediately if you have pictures or video.
- Willingness to appear on camera is also sometimes a deciding factor.
- Let us know who is affected, the number of people if applicable.
You should also know if a business makes a genuine effort to resolve the situation, we are much less interested in shining a light on their practices. If you have tried to resolve the situation with many failed attempts, we are more likely to want to step in on your behalf.
If you have a story idea, email us at Defenders@ksat.com or give us a call at 210-351-1212.
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