MADD 'Tie One on for Safety' campaign raises awareness of holiday drinking

Website has safety tips for party planners and more

Published On: Dec 04 2012 06:21:01 PM CST   Updated On: Dec 04 2012 06:37:22 PM CST
MADD meeting

Mothers Against Drunk Driving has joined with law enforcement and several local businesses as part of a community-wide emphasis on DWI prevention as part of its Tie One on for Safety campaign, including safety tips for party planners and more on their website.

Jennifer Northway, executive director of MADD-South Texas, said symbolic red ribbons to tie on vehicle antennas are being offered free of charge “as a visible commitment to not drive intoxicated.”

She said the ribbons are available from local Walgreens, Yellow Cab, Fort Sam Houston, Nihill Insurance in Spring Branch, and America’s Choice Transmission and Auto Repair at 12066 Starcrest, Suite 315.

Northway said Nationwide Insurance is the campaign’s national sponsor, with Yellow Cab and Walgreens as its local partners.

“Law enforcement can’t do it by themselves. As an organization, we can’t do it by ourselves. We need the community to help make a difference,” Northway said.

Roland Rodriguez, a patrolman with SAPD, said it begins with a personal decision to drink or not drink alcohol before driving.

“Most important is being responsible,” Rodriguez said. “But rest assured we’re going to step up enforcement efforts during the holidays.”

Organizers said rather than risk arrest or being involved in a wreck, those who plan on drinking need to have a designated driver.

“Give a priceless gift, a gift that keeps on giving. A sober driver,” said Mona Lisa Zertuche with the traffic safety expert with the Texas Department of Transportation.

John Bouloubasis with Yellow Cab said his company’s 572 vehicles are ready to provide intoxicated drivers a safe way home at the regular fares, and its new "Hail a Cab" app can help schedule a pick-up.