Happy Prime Day! By now, the buzz is likely swirling in full force. In a few hours, you’ll have either ordered something -- or a whole porch full of items -- or you’ll want to step away from social media, if we had to guess.
If years past have been any indication, there will be a LOT of hype about Prime Day.
So, in case you’re feeling like you missed the boat, or you want to be able to nod along with your friends, either IRL or online, let’s take a step back and talk more about Prime Day. We’ll give you a “primer,” so to speak.
Let’s start from the beginning. What the heck is Prime Day, anyway?
The first-ever Prime Day was held in 2015, to celebrate 20 years of Amazon. It’s kind of like Black Friday for deals and promotions, except it’s held in the middle of July, not the day after Thanksgiving. And multiple retailers are involved in Black Friday. With Prime Day, it’s obviously just Amazon -- and of course, seemingly a million companies sell through Amazon, so that makes it arguably just as good. Plus, the free shipping! Oh, and there’s no formal date set. Every year it seems to be a little different, but Prime Day is typically bigger and better each year, and it’s held in mid-July.
So, I have to be a Prime member?
Yes. It’s $119 if you pay it once for the year, or $12.99 a month (so you’ll save about $37 over the course of the year if you choose the annual plan). If you’re curious about Prime, now might be a good time to give the 30-day free trial a shot -- not only will you score the Prime Day perks, as in, starting today, but you’ll realize how much Prime members really benefit.