Local social media movement asking people to 'show their aids'


SAN ANTONIO (Ivanhoe Newswire) – Wearing hearing aids can be tough, especially for young people. Now a social media movement wants people who need them to "Show Your Aids."

Emma Rudkin and Erin Dabbs share a special bond, they both wear hearing aids. But doing that hasn't always been easy for 12-year-old Erin.

Erin told Ivanhoe, "It was hard to wear my hearing aids because I was scared that everyone was just going to like not like me as me anymore because I had those on."

Then Emma came up with a whole new plan with her mom, Kathy Rudkin.

Kathy told Ivanhoe, "I wanted do a campaign that we're proud of, you know this isn't something to be ashamed of, so let's show our aids!"

A social media campaign was born. #ShowYourAids. It's Emma's way of saying hearing aids rock!

"When we are comfortable with it, we invite other people to be comfortable as well," Emma told Ivanhoe.

Emma's campaign exploded. She knows what looks good; she just won a beauty pageant and she may make it as a singer too.

And Erin now wants her friends to see what she needs to hear. Not only is she open about telling them, she's posted a picture online showing off her aids.

Erin told Ivanhoe, "They said oh OK, well that's cool and I was like, OK and we stayed friends."

Which is a trend she wants to see grow. "I just hope that other people will embrace their hearing like I did," Erin told Ivanhoe.

The Show Your Aids social media campaign raises money with every picture posted.

The funds raised go to buying hearing aids for those who can't afford them, fund research and paying for summer camps for kids.

By the way, a donor recently offered 500 dollars for Derrick Coleman, NFL fullback for the Seattle Seahawks, to post a picture of his aids on the site, which he did!

Contributors to this news report include: Shari St Clair, Field Producer; Mary Stufano, Assistant Producer; Bruce Maniscalco, Videographer and Jamie Koczan, Editor.