SAN ANTONIO - The Spurs unveiled their jerseys with the new Frost Bank sponsorship patch Wednesday.
Patty Mills and teammate Bryn Forbes served as models for the event at One Frost, which included children from the Boys and Girls Clubs of San Antonio on an outdoor court. They were joined by Frost Chairman and CEO Phil Green and Spurs legend and current broadcaster Sean Elliott in a clinic for the fourth and fifth graders.
“I think they look clean,” Forbes said. “We are excited to further the relationship with Frost, and I think we have a lot of the same values, so it should be good.”
Frost Bank became the first-ever jersey sponsor of the Spurs last month, when the team announced an expanded multiyear marketing partnership.
The partnership will also include a comprehensive community engagement platform, as well as in-arena and digital presences.
Frost Bank was essential in the relocation of the team from Dallas to San Antonio in 1973, providing financing for the move when the team became the San Antonio Spurs in the old American Basketball Association before making the move to the NBA in 1976. The team has since then won five NBA championships.
The NBA is allowing the new sponsorship patches starting this season as a way to help teams generate more revenue.
“(The logo) just sits nice on the jersey,” said Patty Mills, who is about to start his eighth season in a Spurs uniform. “It doesn’t take away from anything else. If anything, it kind of works in with the Spurs logo.”
With the retirement of Manu Ginobili, Mills now becomes the longest tenured Spurs player.
“I’ve been able to learn so much from the big dogs and the leaders that have taken this organization to another level,” Mills said. “And for me to learn that stuff puts me in position of comfortability to form that bridge between the younger generation and the young guys that are coming through now, to make sure they understand what the San Antonio Spurs are about.”
Training camp opens next week, and the Spurs first preseason game is Sept. 30 against the Miami Heat.
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