SAN ANTONIO – The Austin-based NBA Development League team has been renamed the Austin Spurs.
Formerly the Austin Toros, the NBA D-League affiliate of the San Antonio Spurs will share the nickname of its parent club.
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The announcement was made during a news conference Wednesday.
"The rebranding of the Austin franchise is a terrific opportunity to capitalize on the substantial equity of the Spurs brand," said Rick Pych, Spurs Sports & Entertainment President of Business Operations. "The name change creates an instantly recognizable link between the two franchises and is a natural progression based on the important role the Austin team plays in the development of young players, general managers and coaches who are on their way to reaching their dream of making it to the NBA."
The new logo for the Austin Spurs resembles a western-themed belt buckle and prominently features the iconic Spur in the center. It also combines the familiar silver, black and white color palate utilized by the entire Spurs Sports & Entertainment family of teams.
Pych also said that SWBC, a San Antonio-based financial services company, was designated as the first-ever presenting sponsor of the Austin Spurs.