Retailers expect shoppers to spend more on school necessities this year

Forecasting predicts families will spend $81 more in 2017

SAN ANTONIO – With school still weeks away, retailers are ready for the second most lucrative season of the year, and this year, the retail industry is anticipating families will spend 10 percent more than last year.

Industry forecasting predicts on average, families will spend $970 this year for back to school and college expenses. That’s $81 more than last year for clothing, shoes, electronics and school supplies.

Eva Castillo has three children in school, so she says she has to shop smart. First, she buys shoes, then it's on to teachers’ lists.

“I stock up because by Christmas, they’re asking for more of all that stuff,” she said.

From backpacks to blue jeans, supplies can add up, but there are some easy ways to save money if you do your homework.

Savvy shoppers suggest the following to save money:

  • Scouring weekly ads

  • Picking up on penny and dollar deals for crayons and glue sticks

  • Price matching

  • Following your favorite stores on social media to stay in the loop for special deals

  • Look for student discounts on electronics, such as Best Buy’s college student deals and Apple’s education pricing

Some consumers wait for the tax-free weekend to save big. This year, it’s going on August 11-13. Just be ready to brave the crowds at your favorite shops.

During tax-free weekend, you’ll pay no sales tax on most clothes, shoes and school supplies.

The annual Back 2 School Expo will be held Aug. 5 at the Freeman Coliseum. It’s a chance for children to get low- and no-cost immunizations, free school supplies and even free haircuts. For more information, visit www.backtoschoolsa.com.


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