Parents often have to remind children not to play with their food, but a new line from Jell-O is encouraging just that.
Jell-O is releasing a line of edible slime.
Every parent knows what slime is. Over the last few years, it's become a social media phenomenon with kids. There are thousands of "how-to" videos on YouTube.
Most recipes are non-edible. While there are some edible slime recipes available on the internet, this is the first time edible slime has been available from a national brand, according to Jell-O.
Jell-O Play Edible Slime is available for pre-order on Amazon and costs about $10. The product will be in some stores next month.
Jell-O already has more than a dozen Jell-O Play products including mold kits for pudding pops and jigglers.