Would you sell the naming rights to your living room? This pizza chain wants you to
Many sports fans have heard the concept of naming rights, in which corporations pay franchises lots of money to have stadiums or arenas named after their company. In the light of the pandemic that has prevented many fans from attending games, Little Caesars is taking naming rights even further in Canada and the United States. For the remainder of the National Hockey League season, the pizza chain is running a campaign in which fans can sell the naming rights to their living rooms, basements, or whatever place they view hockey games in -- in exchange for pizza deals. People can sign a “naming rights contract” and agree to refer to their game-viewing space as the “Little Caesars NHL Hockey Room,” and hang a sign provided by the company indicating it as such. To view the contract on the Little Caesars website, click or tap here.
Pizza Hut to launch Detroit-style pizza in bid to advance its turnaround
Pizza Hut is jumping on the Detroit-style pan pizza trend as it looks to advance its turnaround in 2021 after last year's strong sales growth. Detroit-style pizza is characterized by its rectangular shape, thick crust, edge-to-edge cheese and tomato sauce that covers the cheese and other toppings. "Detroit-style pizza is the fastest-growing trend in pizza," said David Graves, chief brand officer of Pizza Hut U.S. "It's no longer a Midwest-only thing." Graves said Pizza Hut customers expect the chain to give their own takes on food trends and were asking for a Detroit-style pizza. Pizza Hut and its rivals Domino's Pizza and Papa John's all reported same-store sales growth in the U.S. during the second and third quarters of 2020.
cnbc.comPizza Hut to launch Beyond Meat sausage topping in the U.S.
Starting Tuesday, customers of the Yum Brands pizza chain can order the Beyond Italian Sausage Pizza or the Great Beyond Pizza. The main source of protein in Beyond's meatless sausage is from peas, rather than animals. And Pizza Hut restaurants in Puerto Rico and the United Kingdom also sell the meatless sausage. Beyond Meat CEO Ethan Brown said in an interview that Pizza Hut pushed for a substitute that was indistinguishable from meat-based sausage. Pizza Hut previously tested a pizza with a meat substitute made by Kellogg.
cnbc.comDistribution of items
Batesville School staff member Lally Lopez, clad in a mask due to the COVID-19 pandemic, greets first-grader Ezaeas Rios as he arrives on campus to pick up a Little Caesars pizza, some Easter candy, and game of Connect 4, courtesy of the Methodist Healthcare Ministries Get FIT program. School campuses have been closed to students since the spring break holiday. The distribution took place Thursday afternoon. - Advertisement -- Advertisement -- Advertisement - - Advertisement -
uvaldeleadernews.comLittle Caesars to make its Super Bowl debut with ad touting new pizza delivery service
Little Caesars is heading to the Super Bowl for the first time. The company's Super Bowl ad will star actor Rainn Wilson, best known for his role on "The Office." But partnering with third parties hasn't helped Papa John's or Pizza Hut overtake Domino's Pizza or Little Caesars. As Little Caesars moves into Domino's territory through pizza delivery, the rival pizza chain is trying to steal market share from Little Caesars for carryout pizza. Klein, previously a marketing executive for PepsiCo, worked on Doritos Super Bowl commercials over the years, included its "Crash the Super Bowl" contest for ads created by consumers.
cnbc.comFreebies, deals for National Pepperoni Pizza Day on Friday
FreeImages.com/Stephen J. SullivanSAN ANTONIO - Friday is National Pepperoni Pizza Day. Order a pepperoni pizza instead. Jets Pizza: The Detroit-style pizza chain is offering a large pepperoni pizza for just $10.99 on Sept. 20. Plus, some locations have an unofficial secret menu item that is only available in select locations: Pepperoni Cheese Bread. Marcos Pizza: Sept. 20 to 22, get a large Pepperoni Magnifico for $9.99 with promo code MAG999.