More than 900 drive-thru customers ‘pay it forward’ for nearly 3 straight days

‘No matter what hard times anyone is going through, just take care of each other, you know?’

Diary Queen. (Francis Joseph Dean, Getty Images)

When one person engages in a single act of kindness, we imagine the hope is that it will be followed by other acts of kindness.

That was overwhelmingly the case at a Minnesota Dairy Queen last week.

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Tina Jensen, the store manager at the Brainard Dairy Queen, told KARE-TV one man paid for the car behind him, and it spawned a marathon of acts of kindness that lasted nearly two and a half days, between more than 900 vehicles.

“The lady pulled up and I said, ‘Just to let you know, the gentleman in front of you paid for your order,’” Jensen said. “‘If you like, I can pay it forward and you can pay for the order behind you and we can keep this going.’ She’s like, ‘Really? Why would he do that?’ I said, ‘We just have it every once in a while, where someone will take care of the person behind them, and today is your lucky day.’”

The woman didn’t want the luck to end with her, so she too paid for the car behind her. That began the waterfall of paying it forward.

As the number grew, customers began getting excited about the chain.

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“One lady, she was so excited, she threw us a $20 bill almost in tears,” Jensen said. “‘Are you serious? This is really going on?’ I said, ‘Yep, you are about 125 cars into it.’ She said, ‘For real -- can you believe this?’”

Jensen said it was the best day she’d had on the job in a long time, and at the end of it, she made a Facebook post saying someone had donated to keep the act of kindness going into the next day.

UPDATE 8:44pm: We are still going strong!!!! OVER 275 cars have paid it forward!!! If we can keep it going like this for...

Posted by Dairy Queen Grill & Chill on Thursday, December 3, 2020

And just like that, customers continued paying it forward into the following day.

After nearly three days, the acts of kindness ended at more than 900 cars paying it forward.

At the end of the chain, Jensen had a perspective to share.

“No matter what hard times anyone is going through, just take care of each other, you know? That’s what it is: Take care of each other.”

Wow.. It's hard for us to come up with the right words to say. THIS is what we stand for, THIS is Dairy Queen. "To...

Posted by Dairy Queen Grill & Chill on Wednesday, December 9, 2020

In the spirit of all things GOOD, do you know of someone who has done "good?" Or maybe you’ve been the one. Regardless of who or what, we want to hear more about it. Click here to share your story.

About the Author

Dawn Jorgenson, Graham Media Group Branded Content Managing Editor, began working with the group in April 2013. She graduated from Texas State University with a degree in electronic media.

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